A full review of your marketing system to find exactly where qualified leads are falling through the cracks.
We audit your website against a 5-area conversion framework and identify the 3 biggest reasons visitors aren't enquiring.
We review your Meta ad account and pinpoint exactly why your ads aren't delivering the return you need.
We analyse your Google Ads account and surface the exact inefficiencies costing you money in wasted spend.
We score your social media presence across 6 areas and show you what's holding back your organic reach.
We run a full SEO scan and show you exactly how visible your business is in search, and what's costing you traffic.
We map your full funnel from ad click to closed sale and estimate the revenue leaking at every drop-off point.
A private 60-minute strategy session with Jeff Welsh to diagnose your revenue plateau and build a 90-day breakout plan.
Enter your real numbers and see exactly how much recoverable revenue your business is leaving on the table every month.
Answer 10 questions across 5 revenue pillars and get a score out of 100 showing exactly where your business is leaking.
One tactical revenue play per day for 5 days, no ad spend required. Day 5 routes to the Dead Zone Session.
A 6-criteria framework to evaluate whether your core offer is the real reason your ads aren't converting.
A 5-day email challenge that fixes one revenue leak per day, Offer, Traffic, Conversion, Follow-Up, Pricing, ending with a Dead Zone Session invitation.
A 90-day revenue architecture planning template, a daily-use Google Sheet / Notion framework with Alinea's growth system baked in.
All free self-serve tools, playbooks, and challenges, figure out where you're leaking before requesting an audit.
FREE EMAIL MARKETING DIAGNOSTIC
We'll review your email setup and tell you exactly which one it is, and what it's costing you either way.
WHERE DOES YOUR LIST STAND?
A healthy list is your most reliable revenue channel, owned, not rented. Every campaign compounds. Every automation works while you sleep.
A neglected list decays. Deliverability drops, subscribers forget you, and when you finally send, your open rates tank and spam complaints rise.
4,200%
Average ROI on email marketing
21%
Average open rate across industries
6–12 months
How long a cold list takes to fully decay
WHAT WE LOOK AT
We don't send you a generic checklist. We review your specific setup and give you a prioritised action list, starting with the change that will move the needle fastest.
We assess your deliverability risk, engagement segmentation, and whether your list is growing or decaying.
We identify whether low opens are a subject line problem, a sender reputation problem, or a list quality problem, each has a different fix.
We map the sequences you should have, welcome, nurture, re-engagement, post-purchase, and show you which are missing.
We estimate how much revenue your dormant list is costing you every month and what a single re-engagement campaign could realistically recover.
We check whether your current platform is limiting your capability, and whether a switch would unlock features you're currently paying for elsewhere.
THIS IS FOR YOU IF...
You built the list, then life got in the way. Now it's sitting there, slowly decaying. We'll show you how to revive it without burning it.
What used to work isn't working anymore. We'll diagnose whether it's a deliverability issue, a content issue, or a list quality issue, each has a different fix.
Campaigns go out, people open them, but nothing converts. We'll identify the gap between engagement and revenue in your current setup.
Every email is manual. You're leaving money on the table every time someone joins your list and doesn't hear from you for a week. We'll show you what to build first.
You picked a tool early and stuck with it. We'll tell you whether it's still the right fit for where your business is now, or whether a switch would unlock real capability.
No list yet, but you know you need one. We'll give you a clean starting framework, platform, opt-in strategy, and first sequence, so you build it right from day one.
"Most businesses treat their email list like a broadcast channel. The ones that win treat it like a relationship. The difference shows up in the revenue."
Jeff Welsh
Founder, Alinea Business
Most Email Health Check requests come in with open rates under 15%, no welcome sequence, and the last campaign sent over 90 days ago, a list that's actively decaying.Source: Mailchimp Email Marketing Benchmarks 2024
GET YOUR FREE HEALTH CHECK
Fill in the form and we'll review your email setup personally. You'll receive a private written report within 1–2 business days, covering your list health score, your biggest opportunity, and the first automation you should build.
COMMON QUESTIONS
Especially then. A dormant list is a liability, deliverability decays, subscribers forget you, and when you do send, your open rates tank. The Health Check will show you exactly how to revive it without burning the list.
We can still help. We'll review your current setup and give you a clear starting framework, which platform to use, what to build first, and how to grow a list that actually converts.
No. We work from the information you provide in the form. If you want to share screenshots or export data later, that's optional, but not required to get a useful review.
A private written report covering your list health score, the 2–3 highest-impact changes you can make immediately, and a recommended automation sequence to implement first.
Yes. We run these diagnostics because the best clients come from trust, not tactics. If we find something worth fixing and you want help fixing it, we can talk. If not, you still walk away with a clearer picture.
Find out which, and exactly what to do about it, in 3 minutes.